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eWareness

Broadcasting Solutions

Home : Solutions : eWareness : Broadcasting Solutions

Shout it from the top of a mountain. Most likely no one will hear you, but it's definitely epic in scale and will make a great story to tell your friends.

Get the Word Out

Once an eWareness strategy is developed, MindComet utilizes a variety of broadcast platforms to combat negative information and proactively spread positive information. We work with your company's brand stewards to outline the options that further your objectives, which may include:

PayPerPost™

The conversion of ideas, concepts, brands and products spread like a virus online through the backbone of Consumer Generated Media (CGM), the blogosphere. MindComet harnesses the power of established online influencers within the blogosphere through its exclusive relationship to PayPerPost and its network of independent blog owners.

We utilize our relationship with PayPerPost to create consumer awareness, combat negative press and generate buzz by weaving client content into the fabric of each blog. Content weaving creates unparalleled reach and deep market penetration via RSS blog syndication.

eSeeding™

In the last year, the surge in popularity of online communities like MySpace, photo sharing sites such as Flickr and video sharing communities like YouTube has changed the online landscape in ways never imagined. MindComet can help your brand engage consumers within these communities and enable them to interact with your brand in unique and creative ways.


Emergency Response

MindComet creates a well-defined contingency plan designed to identify and eliminate incidents that require emergency response. We execute specific counter-measures to negative publicity or conversely accentuate positive publicity to maximize brand positioning at each juncture.

 
eWareness Resources
White Paper
Download the White Paper, "How to Measure Online Relationships"
[736 KB download]

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Solution One Sheet

iTunes IMVoodoo Podcast
Podcast IMV Episode 37
23:51 - MP3 Format

Online Brand Monitoring
The rise of consumer publishing on the Internet has created a need for businesses to effectively monitor their online brand for both positive and negative consumer generated media (CGM) that could adversely impact reputation in a matter of minutes.



Podcast IMV Episode 5
16:57 - MP3 Format

Brand Terrorism
The rise of brand terrorism and its role in destroying brand credibility online.

RSS Gen Y Voodoo Blog
Breaking digital barriers in Hip Hop
I recently reviewed an article on Adweek that informs that several Hip Hop artists and producers are breaking down barriers in the mobile mediaspace and in turn...


Agency Glossary
Blog | Blogosphere | Social Network | Consumer Generated Content | Industry Generated Media - IGM
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