Agency Glossary
Market Research
Market research is the the procedure in which information and analyzation is recorded regarding customers, competitors, and the commercial market. Market research can be used to help launch, monitor, and spruce up existing products and services. Market research serves to aid businesses in their development and sucess. It also serves to pool opinions, commentary, and other positive or negative feedback.
Agency Resources
MindComet TV
Corporate Podcasts7:57 - Flash Player format
Whiteboard Sessions
Ted Murphy details the five basic principles of corporate podcast marketing.
Relationship Marketing7:32 - Flash Player format
Whiteboard Sessions
Paul Lewis explains the differences between traditional and relationship marketing.
