Agency Glossary

Organic Search

Also known as natural search, organic search refers to the process by which users find Websites through unpaid listings in search engines. These sites gain prominent placement in the search engines through the use of strategic keyword placements, content and linking strategies as a part of Search Engine Optimization (SEO). By optimizing a Website for the search engines, its visibility increases along with its traffic. This translates to increased revenue, making SEO an important part of any Website.

 

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