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January 11, 2006

MindComet Launches Internet Marketing Blogs and Weekly Podcast

MindComet, The Relationship Agency, has aimed a series of seven blogs and a weekly podcast to C-level executives and marketers. The firm hopes to set straight the myths and theories behind some of the hottest topics in the marketing industry today with real world experience, research, and expert tips and advice. The blogs and podcasts are dedicated to uncovering and relaying the most effective techniques for online marketing. Dubbed “Voodoo," an index of the various blogs and podcasts can be found at www.InternetMarketingVoodoo.com.

MindComet has recognized the increasing responsibilities placed upon chief marketing officers and the frustration caused by uncovering the hype surrounding blogging, podcasting, search engine marketing, consumer generated media, and other ever-evolving tools, techniques, and mediums in Internet marketing. The blogs and podcasts provide instant access to targeted content that gives them the information they need to make informed marketing decisions. MindComet’s “Voodoo Blogs” are launched in coordination with the “Internet Marketing Voodoo Podcast," a weekly show hosted by MindComet President/CEO, Ted Murphy, in which he interviews experts and specialists within the online marketing arena.

“I’m amazed at how many companies are utilizing online marketing techniques, but are failing to implement the components in a way that will produce a significant ROI,” said Paul Lewis, MindComet’s Senior Vice President of Sales and Marketing. “The idea behind 'Voodoo' is to express that you need to not only become aware of these concepts, but integrate them successfully into an Internet marketing program.” Topics covered on the "Voodoo Blogs" and “Internet Marketing Voodoo Podcast” include consumer generated media, email marketing, online branding, generation y, online promotions, analytics and research, search engine marketing, viral marketing, and behavioral marketing.

MindComet's weekly podcast on all Internet marketing topics can be found at http://www.internetmarketingvoodoo.com and on the podcast section of Apple iTunes.



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