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MindComet Unveils BlogStar Network; First Blog Network Offering Marketers Complete Content Integration
MindComet launches BlogStar Network, a network that provides marketers access to the immense power of the blogosphere and consumer generated media. Unlike blog ad networks or search programs, BlogStar focuses specifically on integrating content directly into blogs. BlogStar Network allows marketers to go beyond simple advertising and leverage the network's relationship with bloggers themselves. The network creates opportunities for product reviews, testimonials and focus group testing.
BlogStar Network delivers marketers something traditional blog ad networks can’t--longevity. "Our content becomes part of the fabric of each individual blog. The content is read by users, indexed by search engines, archived in the blog’s history and most importantly syndicated via RSS,” comments Ted Murphy, President/CEO of MindComet. “The BlogStar Network provides marketing content integration that can deliver a positive return for years on end.”
Blogs are quickly coming to the forefront of interactive marketing. “Consumer web posts and recommendations outperform almost all other forms of advertising,” said Murphy. “We provide marketers with access to both in a way that has never been done before.”The BlogStar Network is the latest addition to MindComet’s suite of eWareness solutions. The company also offers Brand Ecosystem Monitoring, Strategy Development, eSeeding and Emergency Response solutions.
The network is still accepting applications for additional qualified blogs. Bloggers can apply at www.blogstarnetwork.com to begin the qualification process.
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Kelly Reaves
kelly.pr@mindcomet.com
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