Portfolio

Orca Bay is an energetic and creative food products and services company, providing exceptional seafood choices for more than 20 years.  The intent of this project is to establish a new online hub for Orca Bay Seafoods Inc. to help reposition the company as a business-to-consumer brand, in addition to their wholesale services.

Orca Bay’s new Web site is focused on the creation of a consistent brand image to consumers, increased site functionality and an improved overall user experience. The Web site is based on the company’s core messages of quality, value and innovation. The site’s interactive features and use of innovative brand elements create industry differentiation and build consumer awareness and interest.

290%

increase in site visits

354%

increase in unique visitors

100%

increase in direct traffic to the site

20%

increase in search traffic

1,673%

increase in referral traffic

27%

increase in time spent on site