Press Releases

200920082007

Website Redesign Invokes Lifestyle & Emotion to Reposition Canned Tuna as Contemporary Food Choice

Dec 15, 2008

December 15, 2008—The National Fisheries Institute and its trade group, the Tuna Council, engaged Orlando-based Interactive Agency, MindComet , to redesign TunaFacts.org , the Tuna Council’s website.  The new site harnesses the convenience, taste and fun of canned tuna as part of every day, on-the-go lifestyles.  The site also offers… read more of this press release

Bankers Healthcare Group Redesigns Website: Accommodates Customer Needs by Increasing Site Usability

Nov 10, 2008

Bankers Healthcare Group , a lender focused in the healthcare industry, partnered with leading central Florida interactive agency , MindComet to redesign their website to better accommodate their customers needs.  Bankers Healthcare Group lends unsecured working capital to healthcare professionals focusing solely on funding the needs and aspirations of healthcare… read more of this press release

WenteVineyards.com Redesigns Website to Showcase the Desintations Appeal

Sep 29, 2008

WenteVineyards , a family owned wine vineyard located just outside the Bay area in Livermore, California partnered with MindComet, a leading Interactive Agency out of Central Florida to revamp their website to better portray the destination’s attributes.  The California vineyard includes a restaurant, Greg Norman designed golf course, summer concert… read more of this press release

MindComet Presented with Four WebAwards from the Web Marketing Association

Sep 16, 2008

The Web Marketing Association (WMA), an organization of volunteered advertising, PR and design professionals working to improve the quality of website development and online marketing announced today that MindComet, Central Florida’s leading interactive agency won four WebAwards .  The WebAward Competition, the premier award event for web developers and marketers… read more of this press release

Florida Hospital and Disney Children’s Hospital Partners with MindComet

Aug 27, 2008

Orlando, FL (August 27, 2008)—MindComet, the premiere interactive agency based out of central Florida unveiled the Disney Children’s Hospital at Florida Hospital website today. The site, which is devoted to providing care givers with information on the hospital’s pediatric specialties and programs, is the newest venture for the hospital group… read more of this press release

MindComet Campaign to Rocket into Space

Aug 21, 2008

Originally Published in Clickz News . When the executive producer of a game about a war against space aliens decides himself to travel to space, what can be expected? That he designs a marketing campaign around his space travel, of course. Richard Garriott , a luminary in the video game… read more of this press release

MindComet Promotes NCsoft’s Tabula Rasa with “Operation Immortality”

Jul 30, 2008

MindComet Campaign Developed to Drive Users to Free Trial of Fast-Paced Sci-Fi Gaming Title MindComet, Central Florida’s premier digital agency and marketing technology developer, today announced the launch of “ Operation Immortality ,” the campaign designed around NCsoft’s Tabula Rasa® online computer game which gives users the ability to help… read more of this press release

MindComet Presents Redesigned EatShrimp.com to Express a Fresh and Savory Appeal

Jun 16, 2008

Leading Social Media Agency Helps Make EatShrimp.com an Important and Healthful Consumer Resource MindComet , The Relationship Agency, the National Fisheries Institute (NFI), a non-profit organization dedicated to providing seafood health and education, and the Shrimp Council team up to redesign EatShrimp.com .  NFI engaged MindComet to help the organization… read more of this press release

iMedia - Dear Dawn: Is soliciting user content safe?

Jun 13, 2008

Originally published in iMedia Connection By Dawn Anfuso Great user-generated content comes from great brand planning. MindComet explains how to create a framework for creativity. Question: eMarketer pronounced on April 17, “(t)he user-generated content movement is no longer a fad,” in its piece “Can User-Generated Content Generate Revenue?” But UGC… read more of this press release

Adding Greater Usability to the Mix, MindComet Makes Aboutseafood.com a Consumer Friendly Resource

Jun 06, 2008

Today MindComet, Central Florida’s leading interactive agency and the National Fisheries Institute (NFI), a non-profit organization dedicated to providing seafood education, safety, and sustainability, re-launched NFI’s website.  Aboutseafood.com delivers greater access and interactivity for consumers, partners, and the members of NFI.  The site redesign brings new social media and consumer… read more of this press release

David Martin Promoted to Creative Director

Jun 03, 2008

Originally published in Clickz: Events & Accounts . MindComet promoted David Martin to creative director (April 2008.) Before joining the Orlando, FL, -based interactive agency, Martin worked as art director for WBCC TV, a public broadcasting affiliate. Read David’s bio. read more of this press release

MindComet Hosts Florida Drupal Users Group

May 30, 2008

MindComet, The Relationship Agency, started hosting the Florida Drupal Users Group beginning in May 2008. Drupal is a free, open source content management system (CMS) written in the programming language PHP. A large community now helps develop Drupal, including many programmers and designers from Florida. “I’m very excited about the… read more of this press release

BtoB Feature: Targeting iPhone Users

May 28, 2008

Originally published in BtoB Magazine . By Amy Syracuse Story posted: May 27, 2008 - 11:48 am EDT. Think Different: Some Companies Are Targeting iPhone Users When They Go Mobile Ask an iPhone user what the device means to him or her and you’ll likely hear that its advanced capabilities… read more of this press release

DMNews talks with Mark Hardison, VP of Marketing for Restaurant El Pollo Loco

May 19, 2008

Originally published in DMNews May 19, 2008 Mark Hardison, VP of marketing for Mexican-inspired fast food restaurant El Pollo Loco, explains how the chain was able to connect on a social level to engage consumers with a user-generated video campaign. Q: Why did El Pollo Loco decide to explore UGC… read more of this press release

MindComet Helps NCM Fathom Promote Unique In-Theatre Anime Events to Consumers Nationwide

May 07, 2008

The highly anticipated in-theatre events featuring live action Death Note and Bleach the Movie: Memories of Nobody NCM Fathom , the entertainment division of National CineMedia, joined forces with MindComet, Central Florida’s leading interactive agency to promote two Anime events, which premiered in select theaters nationwide over the spring months… read more of this press release

NCM Fathom Leverages MindComet’s Interactive Approach To Promote A Hearty Classic in Theaters

May 05, 2008

The Movie That Started It All: Rambo in First Blood is Brought Back to Theaters for an Exclusive One Night Event In May 2008, NCM Fathom , the entertainment division of National CineMedia, joined forces with MindComet, Central Florida’s leading interactive agency to promote a unique event featuring the re-release… read more of this press release

The Interactive Media Council, Inc. announces MindComet as 2008 Media Award Winner

Apr 23, 2008

The Interactive Media Council, Inc . (IMC), a nonprofit organization of leading web designers, developers, programmers, advertisers and other web-related professionals, announced today that MindComet, Central Florida’s leading interactive agency, is a 2008 Interactive Media Awards™ winner in multiple categories.  The Interactive Media Awards™, developed by IMC, recognize the highest… read more of this press release

MindComet Diversifies Client Roster in 2008

Apr 14, 2008

MindComet announces significant diversification to its client portfolio in 2008. The opportunity to work with new brands has been fueled by expanding account teams, industry subject matter expertise and high-demand services such as viral & social media strategy and iPhone development. The company has formed relationships with several new clients… read more of this press release

CelebTV.com and MindComet Team to Improve Usability and Engagement for Entertainment News

Apr 10, 2008

Today MindComet and CelebTV , a division of Intersport, Inc. and leading creator, producer and distributor of world-class television and digital programming, launched CelebTV’s new enhanced website.  The CelebTV site features breaking celebrity news coverage, professionally produced entertainment and user generated content. By implementing the latest in Open Source technology… read more of this press release

MindComet Selected by BtoB Magazine as Top 100 Interactive Agency for the Second Year

Apr 07, 2008

Recognized for Excellence in Interactive MindComet Keeps Expanding Its National Reach. MindComet, Central Florida’s leading interactive agency, today announced that for the second year in a row it has been chosen by BtoB as one of the Magazine’s 100 Top Interactive Agencies.  Each year, BtoB Magazine honors the achievements of… read more of this press release

MindComet Teams Up With Fathom Events To Promote Groundbreaking Cinema Entertainment to Consumers

Apr 07, 2008

199 Lives: The Travis Pastrana Story in Theaters for Two Nights Only NCM Fathom , the entertainment division of National CineMedia, joined forces with MindComet, Central Florida’s leading interactive agency to promote the exclusive in-theatre event featuring 199 Lives: The Travis Pastrana Story.  With only a few weeks lead-time, MindComet… read more of this press release

Using e-mail to promote conferences and events

Apr 03, 2008

Originally published in BtoB Magazine . By Judith Nemes E-mail is one of the most popular ways for b-to-b marketers to publicize conferences or other events they’re hosting or attending. But to make sure customers and prospects learn about relevant events, marketers should gather user profile data on a regular… read more of this press release

Mimeo taps customer evangelists to beat industry averages

Mar 04, 2008

Originally published in DM News . Whether you run a small or midsize business or have been stranded on a business trip away from your in-house copy center and administrative staff, you’ve probably used a chain copy center. Anyone among us has probably searched for one to make a deadline… read more of this press release

iMedia Connection Brand Summit Interview

Feb 13, 2008

Originally published in  iMedia’s Brand Summit Coverage Written by Michael Estrin MindComet VP Tara Lamberson talks shop and helps us make sense of the headlines that impact interactive marketers. iMedia: By all accounts, there are some pretty gaudy predictions for growth in online advertising. But how do you see interactive… read more of this press release

Better Communication Leads To Higher Retention Rates

Feb 04, 2008

Originally published in MediaPost’s Online Media Daily . by Tara Lamberson, Monday, Feb 4, 2008 Rising employment rates have made college recruiting an even more competitive proposition for U.S. companies large and small in the last few years. As a result, many U.S. employers are exploring new approaches to recruit… read more of this press release

Thinking About Jumping Ship - MindComet’s Take on Talent

Jan 29, 2008

Originally published on TalentZoo . by Tara Lamberson Thinking About Jumping Ship? Anyone on the hiring end knows that our industry is currently experiencing a worsening talent drought. Some of you may be looking around – in fact, I’d bank on it since you are reading this on the Talent… read more of this press release