Category Archives: Everything Else

Pinterest: Visual Thinkers Rejoice!

Pinterest

By: Chris Carberg

The New Kid on the Block Amidst a sea of word-driven content, there’s finally something for those of us that prefer window-shopping and inspiration via pretty pictures. Pinterest. Often described in ways such as: “like getting a new magazine in … Read More

The ROI of positive Twitter brand mentions

Twitter ROI

By: Jeremy Hilton

Marketers commonly focus their Twitter metrics around softer numbers like number of followers, number of retweets and @ messages. While these soft metrics are important and should definitely be part of any Social Media monitoring and engagement program, it’s important … Read More